Lokesh Kaushik Blog
Digital Marketing tips you can apply to your business and get the most out of Online Marketing.
Understanding your subconscious mind
Personal DevelopmentUnderstanding the power of your subconscious mindLokesh Kaushik, Marketing Professional05 September 2021In today's article, I will talk about, 'Understanding your subconscious mind". As you may already know, our mind is of 2 types - 1. Conscious...
How To Build Your Digital Marketing Strategy in 5 Easy Steps
Digital MarketingHow To Build Your Digital Marketing Strategy in 5 Easy StepsLokesh Kaushik, Marketing Professional04 July 2021Everything is getting digital today. We are now shopping online a lot more than we used to. Even if we choose to shop in a store, our buying...
Importance of talking about benefits. Features tell; benefits sell.
Marketing and contentFeatures Vs. Benefits. Why it matters?Lokesh Kaushik, Marketing Professional13 June 2021While creating content promoting your products and services to your target audience an ample number of times, you may start telling them about the features of...
The Ultimate Step by Step Guide to Creating Your Social Media Marketing Strategy
Social Media Marketing The Ultimate Step by Step Guide to Creating Your Social Media Marketing StrategyLokesh Kaushik, Marketing Professional15 May 2021Social media strategy, in simple words, means the planning of everything you want your business to achieve using...
7 Best and Simplest Ways to Get More LinkedIn profile views
Social Media, LinkedIn7 Best and Simplest Ways to Get More Views of Your LinkedIn ProfileLokesh Kaushik, Marketing Professional08 January 2021We all are well aware of the importance of LinkedIn for our professional growth as it helps us get connected with other...
Google Ads bidding strategies: A Quick Overview
Search Engine Marketing Google Ads bidding strategies: A Quick Overview You've been using Google ads for your business and maybe wanting to know what strategies are available within Google ads that you can avail to use in your campaigns? You may have a different set...
How to add custom link as menu in your WordPress Website
WordPress, Web DesignHow to add custom link as menu in your WordPress Website?Lokesh Kaushik, Marketing Professional 26 April 2020Do you want to add a link to your other website as a menu or you may want to add a link to your YouTube channel saying watch my videos?...
How to insert logo in Microsoft Word document
Microsoft Word How to insert logo in MS Word documentLokesh Kaushik, Marketing Professional, Blogger22 April 2020 Preparing a report for your business, want to insert your business/brand logo in the document but wondering how to do it? It's relatively easy & you...
7 Tips to get more views on YouTube for free in 2020
7 Tips to get more views on YouTube for free in 2020Lokesh Kaushik, Marketer10 April 2020In this article, I'll share tips that you can use to generate more views & get your videos rank better on YouTube for Free in 2020.I know how it feels once you have uploaded...
6 Tips to build an Effective Social Media Marketing Strategy?
Social Media Marketing6 tips TO BUILD AN EFFECTIVE SOCIAL MEDIA STRATEGYLokesh Kaushik, Marketing Professional, Blogger10 December 2019Social Media is one of the pillars of your business marketing strategy. So, you can’t afford to ignore it. Whether you want to raise...
Paid, Owned and Earned Media Explained with examples
Digital Marketing, Digital Strategy What is Paid, Owned & Earned Media? Lokesh Kaushik, Digital Marketing Professional June 1, 2019 If you are a marketer, blogger or someone who creates a Digital Strategy to promote your business, then you know that running...
Digital Marketing – What is it and why do we need it? (Infographic)
Lokesh Kaushik Digital Marketing Enthusiast With the growing use of mobile and technology, the popularity of online marketing is an all-time high. I have previously discussed the benefits of digital marketing. Now, I am sharing an infographic that makes it easy...